What does the free Amazon listing audit check?
The audit reads your public product page and checks the things that most often cost a listing clicks, conversions or visibility:
- Title and keywords: length, keyword placement and readability on mobile.
- Bullets and content: whether your bullets sell benefits, answer objections and use your search terms.
- Images: image count and whether key image types are missing.
- Buy box and other sellers: whether anyone else is selling on your listing.
- Compliance wording: claims and phrases that can get a listing suppressed.
- Category: whether the product sits in the right place to rank.
Want to grade copy you haven’t published yet? Use the Listing Grader, or read our Amazon listing optimization guide. For hands-on help, see listing optimization services.
Frequently asked questions
Yes. The audit is completely free, with no login and no credit card. You see your score and fix list on the page, and a full copy is emailed to you.
No. The audit reads your public Amazon product listing, the same page shoppers see. We never ask for Seller Central access to run it.
It checks your title, bullets, images, content, keywords, the other sellers on your listing and the buy box, compliance and suppression-risk wording, and your category.
About 30 seconds. Keep the page open while it runs. If our audit engine is busy, we email your report shortly instead.